Some public relations professionals are recognized for their mastery of writing. Others are more equipped to interface with the media. Eberly & Collard Public Relations is known for both. It is this amalgamation of experience and the passion we hold for our work that have led to many solid relationships between our firm and members of the print and online media. Ultimately, this enables our firm’s co-owners and staff members to serve as contributing writers for hundreds of publications. How does this translate to branding and marketing results for our clients? Each of the short examples below offers a glimpse into a few of the ways we use the written and published word to support clients, while also providing timely and trend-based resources to our friends and contacts in the media.
- Signature Pools & Outdoors magazine – With collaboration from members of our team, we wrote a feature article about outdoor kitchen design / build and the many creative options and technologies supplied by industry specialists such as P.O.P.S. Landscaping, and others.
- Atlanta Homes & Lifestyles magazine – To provide resource support to the editor as well as communicate information about the interior design services and products of Manzatti Design, we wrote a full feature story showcasing the design company’s expert ability to create museum-like – yet comfortable – home interiors.
- Today’s Garden Center magazine – In a three-part series, we wrote a sequence of articles regarding public and media relations to provide insight and information to garden center retailers interested in boosting foot traffic, seasonal sales revenue, and inventory interest from customers.
- Container Gardening magazine – Having represented container companies, landscape architects, and outdoor room designers for a long while now, we write articles and product information about containers – in addition to how to plant them with colorful combinations quite often – quoting our clients and sources each time.
- Greenhouse Grower magazine – With a goal of crop nutrition education and enlightenment for professional growers, we wrote a story about the use and practices of controlled release fertilizers that reduce the levels of run-off, as quoted by the specialists at Florikan E.S.A. and various well-known growers in the industry.
These are a few of hundreds, if not thousands, of articles with our byline. Please return often to view changing case-studies, examples of our work, and the results for clients and the media.
